Juul is now worth more than SpaceX at a $38B valuation Economics and Policy Impact Studies Juul Labs Science Altria Swaps Juul Stake Once Worth $12.8 Billion for Some Vaping IP Bloomberg After two costly vaping acquisitions (JUUL & NJOY), Altria shares are down 3% following the first ever authorization of non tobacco, non menthol flavored vapes. This once again raises questions around management's capital allocation in Altria's $13 billion Juul investment has lost 95% of its value Altria Writes Down Juul Investment by $4.5 Billion Amid Vaping Backlash Markets Insider
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juul stock price chart The FDA Just Approved Juul's E-Cigarettes. Does That Make Altria Stock a Buy Here?